使命
我們創立 nüte，源於一個簡單的信念：我們的飲食，不只影響自身健康，更影響整個地球的健康。
食物是我們的媒介。我們真正建構的，是一種生活方式：更緩慢、更有意識、更貼近自然。我們製作對你真正有益的食物，在味道、工藝與用心上絕不妥協。
我們對每個細節都充滿熱情：食材的來源、空間的設計、人才的選擇、故事的講述。我們希望每一次與 nüte 的相遇，都能讓你比之前更好。
人與地球，始終並重。
我們的業務
nüte lives across the retail and corporate worlds, and we pour equal heart into both.
In retail, we create concepts, from slow to fast, all rooted in the idea that eating well and living well are intimately intertwined. In these places, you will always find fresh ingredients, spaces worth lingering in, a touch of human warmth in our hospitality. Once you step through our doors, you become our duty that we take pleasure in looking after.
On the corporate front, we work with companies who understand that happy and healthy people are the foundation of everything. From daily canteen catering to bespoke event experiences and interactive wellness workshops, we bring health, joy, and knowledge directly into the workplace, so people can take away that bit of wellness into their lives.
Our story
nüte is founded.
Cheman Cheung leaves J.P. Morgan after a formative period in San Sebastián. He returns to Hong Kong with a conviction that food can be a way of living, not just sustenance. nüte is born.
benko opens in Central.
The first concept launches at Basehall, Jardine House. A Japanese deli built around complete nutrition and real flavour. Fast, bright, and nourishing.
benko expands to Kowloon. The nüte Lab is established.
A second benko opens at Elements, Tsim Sha Tsui, bringing the concept across the harbour. The nüte Lab opens as an internal R&D kitchen where every new idea is tested, fermented, and refined before it reaches a guest.
gróa opens at Repulse Bay.
A coastal enoteca at Repulse Bay Arcade, drawing on the freshness of Mediterranean shores and the depth of Japanese fermentation culture. Seasonal sharing plates, natural wine from small-batch producers, and a room worth lingering in.
kōen is announced. bynute.com launches.
A third retail concept — a European-style artisan café inspired by Amsterdam's koffiebars — is announced. The nüte website launches, bringing the full family of concepts together for the first time.